Watching TV

Watching TV remains the only book about television to go beyond mere alphabetical listings and limited reminiscences about the medium's most popular programs. Harry Castleman and Walter J. Podrazik present a sweeping season-by-season survey capturing the essence of television from its inception to the present. anecdotes and the complicated network strategies that have made television a multi-billion-dollar industry. By presenting every prime-time schedule season by season, from the fall of 1944, Watching TV provides a fascinating reading of how the personalities, popular shows and coverage of key event shave evolved during the past six decades. photographs, Watching TV is a valuable history of American television, now updated to include the most recent programming and industry developments.